Traditional Marketing involves the marketing channels that we are well aware of and we used to use it more often. It involves print media, broadcast media, telephonic advertisement, and direct mail. These media channels are old and now are lacking behind due to social media marketing.
- Print media is the oldest form of marketing that involves marketing in written form on papers, newspapers, newsletters, etc.
- Broadcast media marketing involves telecasted advertisements on television and radios.
- Direct mail marketing involves publishing brochures, pamphlets, catalogs and filers to market your product.
- Telephone market is done through making calls or sending messages to the customers and advertising about the aimed product.
- After having a brief idea of the traditional market, now here is the reason why the traditional market has been put back by Instagram marketing.
Why invest more on Instagram marketing:
With the use of Instagram ads, and buying ig followers, you can make a large audience your target, not only at domestic level but also on the international level to a specific age, class and gender group. This will make your advertisement more effective.
Traditional marketing normally doesn’t give the right choice to its audience. While in the social media market your audience themselves could select the way they want to get the message of yours. They could select in between reading an article or just by watching a video. Instagram marketing makes you save extra costs that might be incurred in traditional marketing so this method is cost effective and that is why people have started to opt it more.
Why businesses should use Instagram marketing?
You can get the customers’ feedback and the results right after sometime you post the advertisement and through this way, you could be better in touch with your audience and could better learn about their choices and preferences. People are becoming more conscious of the brands than ever before and Instagram provides you with the opportunity to form your brand image.
Using Instagram marketing makes it’s easier to get your message conveyed to a large number of audiences within no time as compared to the traditional media marketing